How to handle your client when things go south

How to handle your client when things go south

  I’ve learned over the years that sometimes we can say or ask something that can make a huge difference to the outcome of a business conversation. Today, I’d like to share one of my favorites. I have something magical for you to try next time you are headed for...
Creating client winning assets

Creating client winning assets

OK, here we go, the final step in your strategy to becoming the most valued agency for your clients. Once you understand your clients’ pain points, you are in a position to create a solution.  Below I present several ideas on creating an *asset that will help...
How to uncover your clients’ pain points

How to uncover your clients’ pain points

Over 3 weeks I’m sharing a really powerful, but in essence quite a simple 3 step strategy that I used very successfully to attract new clients and expand business from existing clients.  If you’ve missed the last 2 posts view the Intro and Step 1 here. Now, in...
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